57% Of Digital Marketing Entrepreneurs Started A Business Due To COVID-19 – MarTech Series

Lead Marketing & Automation Services > Blog > Uncategorized > 57% Of Digital Marketing Entrepreneurs Started A Business Due To COVID-19 – MarTech Series


UpCity Survey Results: 57% Of Digital Marketing Entrepreneurs Started A Business Due To COVID-19
 
Whether it was a job loss, furlough, or a desire to join the Great Resignation, digital marketing entrepreneurs share their experience of launching their own businesses during a pandemic.
UpCity, in conjunction with Pollfish, has released a survey assessing digital marketing experts’ journeys of starting and running their own digital marketing-focused agencies amidst the pandemic.
The Digital Marketing Entrepreneurs Post-Covid survey gathers insight from 600 digital marketing agency owners throughout the United States to take a deeper look at motives for launching their own business, digital marketing training, business launches, as well as these new entrepreneurs’ agency offerings and operations.
Marketing Technology News: MarTech Interview with Zohar Bronfman, CEO and Co-Founder at Pecan

Statistical highlights include:
Heidi Sullivan, SVP of Product & Marketing at UpCity, says that this is another sign that the pandemic disrupted so much that people can no longer live their lives by the traditional playbook.
“For many of our respondents, the decision to start their own business was less a decision than a forced necessity to survive layoffs and job losses to keep a roof over their heads, as there were few jobs in a highly-competitive market in the early days of the pandemic,” Sullivan said. “We soon saw that change and witnessed the reverse occur. The pandemic forced many to prioritize what truly mattered to them people refused to settle for outdated office policies and start their own businesses so they could make their own rules.”
Sullivan continued. “No matter your reasoning, as a small business ourselves, we understand that no one can do it alone and that’s why we’re happy to provide resources that can help our newer entrepreneurs entering the digital marketing sphere.”
Marketing Technology News: Gratitude: The Secret Marketing Sauce You’re Not Using, But Should Be
PRWeb is the leader in online news distribution. It provides a highly effective way for organizations to distribute news, increase visibility and attract customers.
Prev Post

Next Post

Identity.com Launches V2 Gateway Protocol to Simplify and Streamline Permissionless,…
SplitMetrics Expands its Presence in the United States to Further Excel in Serving…
New DocSend Report Reveals Seed-Stage VCs Zeroing In on Market Fit, Monetization and…
Datometry Named to 2022 Red Herring Top 100 Global
Popular Posts
Croquet Champions Innovation in the Metaverse at Top…
Shopnext Partners With Visa to Launch the First-Ever WEB3…
Events.com Announces It Is Acquiring Global Ticketing…
Some of the Biggest “AI in Marketing” Trends
Mirriad Names Karen Magnani Vice President of Sales, US
Ampersand and Blockgraph Partner with Acxiom To Drive…
Bloomreach Earns a 2022 Tech Cares Award From TrustRadius in…
PodMatch Does Something Most Software Companies Would…
Syniti Introduces Syniti Match, the Industry’s First…

Copyright © 2022 MarTech Series. All Rights Reserved. Privacy Policy
Welcome, Login to your account.
Recover your password.
A password will be e-mailed to you.

source